As you might have noticed (!? I’m a big fan of Japanese interactive works. I like their visual style, I like the attention to details and I also like the fact that in order to (try to) review them I need to do some research and investigation. The latest website that came under my radar was created back in May by Business Architects for MEXT the Ministry of Education, Culture, Sports, Science and Technology in Japan.
The challenge to understand the project seems to be particularly hard this time… so if a Japanese friend feels like helping it would be great, even if in a way I’m just happy looking at the lovely illustrations and admiring the fresh approach a governmental organ has to online communication.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy