Tag archives: superbowl

Samsung’s Next Big SuperBowl Thing

Samsung pokes double fun at celebrities and their SuperBowl endorsements. First they released a teaser that dances around all the strict licensing rules of today’s big football event (El Plato Supremo!). Then they followed up with an equally funny 2-minute take on celebrities outmaneuvering each other for a role in the next SuperBowl ad. The spot on casting with Seth Rogen, Paul Rudd (of This is 40 fame) and Breaking Bad‘s Bob Odenkirk, plus a cameo of LeBron James underscores how Samsung has grown to become the next cool brand in town. Read more…

Chrysler calls half-time in America

You probably have all seen Chrysler’s Superbowl ad in which Clint Eastwood gravely pep-talks America as a nation. The YouTube channel adds a nice data visualisation of the video’s spread. Add your reach on Facebook or Twitter to get the message out there. Read more…

Volkswagen 2012: The Bark Side

(via and by Jerome Austria)

Funny one, check VW’s 2012 SuperBowl Commercial teaser, a group of dogs barking the Imperial March from Star Wars:

Tv + Web = Mitsubishi SuperBowl success

The SuperBowl wasn’t just about advertising crap, at least one brand managed to do a good job with the event. I’m talking about Mitsubishi, that presented a tv commercial with pathos and… no end. To see what was going to happen, spectators had to go online on SeeWhatHappens.com and watch the end of the spot. A cool marketing idea, detailed in an article on AdAge which says that during the next 28 hours more than 170,000 unique visitors flocked to the special Web site to follow the final half of the demolition derby-like saga.