Tag archives: SXSW

SXSW goes to London

Well, not literally. But spirit and insights from last month’s Uber-conference SXSW in Austin keep on travelling across the globe. Creative Social (which I am a member of as well) recently hosted a stellar line up event in London. They called it ‘Mini Austin‘ and if you couldn’t make it to either, please read on. You’ll dominate the next ‘blue-sky meeting’ with some killer-lines like ‘immersive co-creation’ and ‘long form content play’.

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Tacos, Robots and Inspiration: SXSW 2014

It’s hard to draw a bottom line under this festival attracting beyond 50,000 attendees. With all these exclusive panels (yes, including a few dud ones), in-depth interviews and challenging presentations to choose from, naturally YOUR SXSW is not going to be MY SXSW. Add to it the people you happen to meet when queueing, lunching or partying your personal SXSW experience is bound to be even more different from anyone else’s. Read more…

A SXSW summary/journey from Simon van Wyk

Guest poster Simon van Wyk (founder of HotHouse).

I’ve always wanted to go to South by South West (SxSW) and finally got an opportunity to attend, courtesy of an application my agency, Hothouse, developed for Tablets.  As many industry people know, SxSW started life as a music festival but for many years has also included streams for the film and interactive industries. This year’s Interactive Festival attracted around 27,000 people. And since the festival is held in Austin, a town who’s motto is “let’s get weird”, there is plenty to talk about. Read more…

Control ProxyBot at SXSW

Here is something that doesn’t happen every day. For 3 hours we get to steer BBDO’s Proximity ProxyBot at South By South West (SXSW). He’s a bot equipped with the right tech gear to let you experience SXSW by proxy. Please help us with suggestions on how we should tweet-steer him through the conference and beyond. Read more…