Tag archives: twitter

There’s Something In Your Tweet

A new service from Colgate that puts Twitter to a completely new use; anonymously alerting people to food stuck in their teeth. Gotta love anonymous!!

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Tweet and Shoot by BNP Paribas : Tsonga Vs Twitter

Today what about training Tsonga with your tweets ?

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Leveraging social media to save the lives of human rights defenders

This is a super clever way to use the potential power of social media for something good. Something truly good. I hope the Natalia Project gains worldwide recognition and wins a Nobel Prize. The objective of the Natalia Project is to provide human rights defenders at risk with a personal assault alarm in the shape of a heavy-duty wristband.  It allows the bearer to send out a distress signal in case he or she gets into trouble. That signal triggers a series of events that all aim to alert key contacts and as many people as possible though Facebook and Twitter.

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Huggies TweetPee alert

In Brazil Huggies has launched the perfect gadget for geeky (and distracted) parents: TweetPee, a sensor + a Twitter-based alert that lets them know every time their baby needs to get changed. Read more…

Knitterstream Makes Tweets Look Good

Every day, an endless stream of tweets enters the Twitterverse - some live on via retweets and favourites, others to fade into the dark depths of the web, never to be seen again. This “here today gone tomorrow” phenomenon led Sid Lee, Fatbox and Lunch to wonder: must digital chit chat be so fleeting? They didn’t think so. And thus, Knitterstream was born.

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Brands cashing in social currency

Special K is the latest brand to be cashing in on social currency with the popup “tweet shop” that launched in London in September to promote a new line of crisps.  People could get a free packet by paying with a tweet.

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ChocoTweets for Santa

“Sweet” campaign made in Holland where chocolate brand Jamin is welcoming the arrival of Sinterklaas with a Twitter-based contest. If you’re not familiar with the Dutch tradition, you gotta know that Sinterklaas (the local version of Santa Claus) arrives every year on December 5th, distributing chocolate letters and candies to all the children (and not only) who behaved and wrote him a short poem. So this time Jamin is encouraging young and old to tweet their poems and transform them in 140 virtual chocoletters. Read more…

Social media. Right here. Right now

Did you know that the Ford Explorer launch on Facebook generated more traffic than a Super Bowl ad, and that 53% of the people on Twitter recommend products in their tweets? If you’re interested in finding out the key stats and some curious facts from the world of social media in 2012, Erik Qualman and Fatboy Slim have a great video for you. Read more…

Durex #1share1condom

And here we are again posting about Durex. But this time there is a good reason to spread the word around their social media activation around the World AIDS Day 2012. The more people will help raising awareness around HIV, the more condoms Durex will donate to charity associations around the world. The target to reach is 2.5M condoms to donate. A pretty high number, that becomes even more impressive if you think that it is the same number of people infected with HIV last year. Read more…

Students’ Corner: Tweets for treats

Even if I’m posting this on October 31st, this project hasn’t got much to do with Halloween night. However, the title of the post, couldn’t have been more appropriate. Yes, I’m presenting you an interactive box, a cookies distributor, that gets activated by a tweet. It’s a cool experience prototype created at the Umeå Institute of Design. Read more…