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Sony Ericsson goes to Wimbledon

on June 17, 2005 by Martina Comments

Sony Ericsson has signed a sponsorship agreement with the Daily Mail to run a series of ads during the upcoming Wimbledon tennis tournament. Mediaweek reports Sony Ericsson will sponsor the online journal section dedicated to Wimbledon as well as a special 12-page supplement to be included in the paper on Monday 20 June. Looking at how the Sony Ericsson banner appears now on the Wimbledon section, this looks like a very good deal only for the Daily Mail…

File under: daily mail, online sponsorship, sony ericsson, wimbledon

Wimbledon goes mobile

on June 23, 2004 by Martina Comments

This year British tennis fans will be able to watch Wimbledon on their mobile phones. The daily service offered by 3 for Wimbledon will include three news bulletins, four key interviews and an end of play highlights package featuring the best of the day’s play. The press release explains that along with a video review of last year’s tournament, an archive of ‘Golden Highlights’ footage from previous tournaments is also available to download, including the classic McEnroe v Borg final, Boris Becker’s first win aged 17 and the two Williams sisters’ finals encounter in the ladies’ singles.

File under: 3g content, wimbledon

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